Bridal Gowns
With over 1,000 bridal gowns in stock every day at both locations, Bellisima has the largest selection available in Michigan to start your search for the perfect dress. The Kalamazoo salon carries current collections of top designers or the private collections we offer and are available off the rack or for re-order in the size and color(s) you prefer. Additionally, our Diamond Value Collection in our Albion outlet location features fabulous one-of-a-kind gowns at 50 to 90% off their manufacturer’s suggested retail prices.
By Designer
 |
Alyce DesignsBellisima carries the Claudine collection by Alyce Designs, inspired by the charm of the bride, an environment that is destined for love. A new playful age in romanticism with rich and light fabrics, sheer shapes, and details of the best couture.
Visit the Alyce Designs website to view their entire collection |
 |
Casablanca BridalWe hope to have this elegant collection in our salon soon. Casablanca's style is excquisite, the quality unmatched and every gown can be modified or customized to create the absolutely unique gown of your dreams. To preview the collection, go to www.casablancabridal.com |
 |
DaVinciDavinci offers great value and most styles are included in their “One Week Program” which means that one week after they confirm our faxed order, they will ship the gown in the size/color you’ve specified. There are some limitations on availability for sizes over 20, but in most cases this mean your gown will actually arrive in our store within two and a half weeks of when you ordered. Great range of options for “last minute” brides. Talk to an associate for details on availability of a specific gown. Price point ranges from about $299 to $900.
|
 |
Eden BridalEden offers one of the best informal and destination bridal collections in the business, and we also carry their value bridal collections. One of the oldest bridal design houses in the business, Eden has stood for quality and style for decades. They also offer a wonderful bridesmaid collection including a number of style and color options in their bridesmaid "In-Stock Program" The informal and value collections are priced between $189 and $500. Visit the Eden Bridal Website to view their full collection. |
 |
ImpressionImpression Bridal is known for their beautiful fabrics, designer styling and great fit! Their patented “Magic Fit” gowns include elastic internal corseting type features that help assure your best fit for a gown that absolutely stays in place and feels comfortable regardless of how long your day is…..perfect for those big celebrations with full receptions and parties afterward. This year their new styles allow brides the choice of a zip up or corset back at no additional cost. Prices range from $450 to $1250. Their destination collection ranges from $159 to $299. Visit the Impression Bridal Website to view their full collection. |
 |
Liz FieldsLo-Ve-La by Liz Fields wedding dress is a modern vision of sophistication. Available in a range of silhouettes, cut from luxurious fabrics, embellished with unique hand-work embroidery, beading and lace, Liz Fields bridal gowns will take your breath away. Make your dream wedding dress a reality with our available customizations, modesty options and color choices. Lo-Ve-La by Liz Fields Bridal Gowns are the #1 choice for quality, service and fit ranging in sizes 0-28.
Visit the Liz Fields website to view their entire collection. |
 |
Magnolia by MarionatBecoming Mrs is dedicated to creating fashion forwarded wedding gowns at affordable prices. Each and every one of our dresses is made unique with a wealth of details, giving each bride her own extraordinary style. Becoming Mrs incorporates a mixture of fabrics with elaborate lace and beading to create distinctive works of art.
Visit the Magnolia by Marionat website to view their complete collection. |
 |
Mia Solano CoutureMia is known for their beautiful fabrics and embellishments, couture styling and romantic, sexy designs. They feature a wide range of styles, including some with sleeves. All are stunning and we carry the collection because we believe it offers a consistently couture look without the couture price point. We also shop seriously at their overstock sales, so we always have a number of their current dresses in stock that we can offer for big savings off their regular retail prices. But their re-order prices are still great for the quality and style—the collection is priced from $450 to $1350. |
Bridal Gown Collections
 |
Modest and SleevedWe feature one of the largest collections of modest and sleeved gowns in the region. Whether you want a modest gown for religious or cultural reasons, or you’re looking for a fashionable gown with sleeves we have a great collection of styles. We carry collections by own private brand Randolph James Collection bridal plus Casablanca Bridal and Eden Bridal allows for modest cuts of their gowns for an additional fee. Necklines can be raised or lowered, beading removed, and sleeve lengths adjusted to meet temple requirements, or your particular sense of style. Since customization does add time to the special order process, we recommend brides shop at least six months in advance, longer if possible. However, even if you’re past that timeframe, we have dozens of offerings in the store to choose from and our alterations staff is available to assist with any alterations or customization you may require. Eternity Bridal has closed thier doors and we are offering their gowns at 50% off original retail. offers complete customization to meet your specific requirements. |
 |
Full FiguredBrides are constantly telling us we have the largest collection of plus size gowns they’ve seen and we do have several hundred in stock any given day, some in our Diamond Value but also dozens of styles available for re-order. We carry fabulous collections like Signature Plus from Private Label by G and Impression Bridal full figured collections, and we make sure to order plus size gowns from all our top designers collections. Most collections are available through size 30, with several offering sizing to 32W. We believe every bride needs to see what she will look like in the gown of her dreams and we specialize in fitting, customization and alterations to suit the requirements of the stylish full figured bride. |
 |
Value CoutureWe carry several very fashion forward, top quality well embellished collections. This year we’ve also added our own private couture collections for which we are the only Midwest distributors. We love these collections because we’re able to offer beautiful gowns with couture styling and quality for the price you’ll pay for a poly satin gown at the big bridal department store (you know who we mean!) If you value quality, style and don’t want to get married in the same gown 200,000 other American brides are wearing this season, you’ll love our value couture collections. Plus check our specials page…we feature monthly specials offering add ons or savings on attendant’s attire with your gown. |
 |
Value and Destination BridalOur re-orderable collections offer brides more than 300 options priced $500 or less—starting as low as $129. If you add in the offerings in our Diamond Value clearance collection you’ll find we offer more than 600 options in this price range. We love to put together displays for trade shows showing the many ways we could outfit a bride and her attendants for $750. Bellisima’s value offerings are not worn out damaged samples like you’ll find at the bridal department store’s big sales, they’re current season and re-orderable styles from a variety of designers including Andy Anand, Eden Bridals, Bella Donna and more. This price point also includes most of the styles in our Destination collections. These are lightweight beautiful gowns designed for outdoor, destination and beach weddings. In addition to those above, we carry Impression Bridal , Eden Informals, in addition to those listed above. Whether your looking for a look that’s simple elegance, greek goddess, or head turning sultry, you’ll find a great selection of offerings for the outdoor wedding. |
 |
Diamond Value CollectionFor the budget conscious, we offer more than 600 gowns priced $500 or less in our Diamond Value Collection including recently discontinued one-of-a-kind gowns priced at less than half of their original retail price plus one-of-a-kind gowns purchased directly from manufacturers. |
Belllisima Michigan wedding gown, bridal & prom news
Sunday, May 19th is busy at Bellisima! Bellisima's outlet location in Albion will be closed on Sunday May 19th - Brides needing veils or headpieces can join us at our Veil Halla event in Kalamazoo for 30% off in stock veils and headpieces, or visit us at Destination Tanglewood in Allegan on 128th St.
Now Open Wednesdays in Kalamazoo from 11AM to 7PM - Six days a week with weekday evening hours!
Please note the Albion location now offers Diamond Value Bridal, which is our one-of-a kind and discontinued bridal gowns priced 50 to 90% off MSRP, Xtreme value mothers, and prom priced from $49 to $249 only. Albion also carries a very limited selection (about 30 pieces)of our value priced re-orderable bridesmaid collection offering dresses in a more limited palette of colors priced $120 or less (before any plus or rush fees). All other formal wear collections, including re-orderable and customizable bridal, bridesmaids, mothers and re-orderable prom will be at the Kalamazoo main salon location.
Ongoing Specials
- Bellisima's Dream Gown Giveaway is in full swing!!! Win the gown of your dreams, other great prizes like veils, shoes, undergarments and jewelry, or discounts from 5 to 25% on gowns or merchandise. Every card is a winner, and we had two free gown tickets in the entry cards we are distributing this season. April Noren of Eaton Rapids has already won her dream gown--will you be the winner of the second one we hope to give away? (Note: you must come in to the salon to "scratch off" your entry and win.)
- Get your entry card at any bridal show we attend or by booking your appointment at either location now through May 30, 2013. Entry cards may be used at appointments now through June 30, 2013. Offer valid while 850 entry cards last and prizes won may be redeemed at either location.
- Take 5% off any one item when you like us on Facebook!
- Shoes, jewelry, undergarments and other accessories are always 20% off when you purchase your dress at either Bellisima Bridal location.
- Military members and their fiance's always get an additional 5% savings--even on 50% off sales or clearance merchandise. Offer applies at both locations.
Click here to request an appointment
Sign up for our Newsletter and be Automatically Registered for our monthly free gift drawing!
Our gift this month is a free tiara or veil to the winner of a drawing randomly selected from the names that are registered.
April Winner - Ashey K, Manitou Beach, MI
Fill out your information on the following newsletter registration form, and you will automatically be entered in the drawing. Winners will be contacted each month by Bellisima Bridal.
Upcoming Events and Shows
May 4, 2013, 11AM to 2PM........Mothers and Others luncheon, Fresh Fire AME Church Prom, Evening and Bridal Wear from Bellisima Bridal; Door Prizes from Bert's Bakery, Beacon Club and Radisson Hotel and other local businesses. Donations: $10.00 in advance and $15.00 at the door Call Fresh Fire AME Church office 381-8050 for tickets. Sponsored by the Young Peoples and Children's Division (YPD) of the Women's Missionary Society of Fresh Fire AME Church
May 19, 2013, 1 to 4pm............Artiste Weddings and Events "Destination Tanglewood" Bridal and Event Open House, at Tanglewood, 3721 128th Ave., Allegan, MI 49010. View the beautiful grounds in the Allegan forest, meet some of Michigan's premier vendors including gourmet caterers and bakers, floral designers, and a variety of entertainment vendors to help you plan your wedding or other special event. While we will not be doing a full fashion show, we will have a booth and offering Dream Gown Giveaway cards and other promotions to attendees.
Champagne Shopping Saturdays and Sundays: Bridal parties who advance book appointments can enjoy an open rack or closed rack shopping experience (like they do on “Say Yes to the Dress” where only the consultants pull gown styles) topped off by a champagne toast (over 21 only). $10 booking fee required, fee credited toward any purchase.